ProcessMay 2026
How Color Tells a Story Before Words Do
A look at the way palette choices shape emotion and guide the eye through an illustration.
Read articleFreelance Illustrator · Available 2026
Creating colorful worlds, expressive characters and memorable visual experiences.
Based in
Shanghai · Worldwide
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Portfolio
Selected Works
A curated collection of recent projects across editorial, character design, branding and more.
Gallery
Explore the Full Portfolio
Filter by discipline and click any piece to view it full screen.
About Me
I turn ideas into images people remember.
I'm a freelance illustrator focused on character design, brand visuals and commercial illustration.
With over 8 years of experience, I've served clients across publishing, gaming and brand marketing — translating briefs into bold, emotional visual stories.
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Years Experience
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Projects
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Clients
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Awards
Services
What I Do
A focused set of illustration services tailored to brands, publishers and studios.
01
Editorial Illustration
Magazine and publication artwork that gives stories a voice.
02
Character Design
Unique and memorable characters with personality and depth.
03
Brand Illustration
Visual assets and systems that make brands unmistakable.
04
Book Illustration
Children's and fiction books brought to life page by page.
05
Commercial Campaign
Advertising visuals that turn attention into emotion.
06
Concept Art
Creative world building for games, film and beyond.
Trusted By
Nike
Adobe
Tencent
NetEase
Disney
Sony
Microsoft
Spotify
Penguin
Riot Games
Testimonials
Client Feedback
What collaborators say about working together.
“Jenny brought our campaign to life with stunning illustrations and excellent communication. The work exceeded every expectation.”
Sarah Chen
Creative Director, Adobe
“Working with Jenny felt effortless. She translated a vague brief into a visual identity our whole team fell in love with.”
Marcus Lee
Brand Lead, Tencent Games
“The character designs Jenny delivered became the heart of our game. Players constantly tell us how memorable they are.”
Elena Rossi
Art Director, Riot Games
“Few illustrators combine craft and storytelling like Jenny. Every cover she touches sells the book before a word is read.”
David Park
Editor, Penguin Books
Process
How We Work
A clear, collaborative path from first conversation to final delivery.
01
Discover
We start with a conversation. I dig into your goals, audience and references to understand the heart of the project.
02
Concept
I explore creative directions with sketches and mood boards, aligning on a visual language before any detail is locked.
03
Create
The chosen direction is refined into polished illustration with careful attention to color, composition and detail.
04
Deliver
Final artwork is delivered in every format you need, ready for print, screen or launch, with full handover support.
Journal
Insights & Stories
Notes on craft, process and the business of illustration.
Process
TutorialApr 2026
My Character Design Pipeline, Start to Finish
From thumbnail to final render — the repeatable workflow behind every character I create.
Read article
IndustryMar 2026
Building a Brand as a Freelance Illustrator
Lessons from eight years of turning a personal style into a recognizable, hireable identity.
Read articleContact
Let's create something amazing.
Prefer email or socials? Reach out directly — I read every message.